I am so embarrassed! Did you know that today is National Take Your Dog to Work Day?
The good news is that yes, I did take Yori, the cutest dog in the whole world, with me to work today. That isn't the problem.
The bad news is that I sell really cute dog paw car magnets and... I didn't even make a big deal about it on my website!
How many of us small business owners are trying to figure out excuses to change our websites? How many of us small business owners are trying to think of new material for our newsletters? How many of us small business owners are trying to figure out new ways to use Twitter? How many of us small business owners are racking our brains trying to reach out to our customers just to keep them informed?
Well, here was an opportunity staring me in the face and I blew it! I did not even mention Take Your Dog to Work Day on my business, Fun Car Tattoos!
Don't let this happen to you! There are a zillion unofficial holidays - everything from Walk to Work Day to Breakfast for Dinner Day to Martini Day to Talk Like a Pirate Day.
Be sure to use these days to market your business! Just remember, if you don't, your competitor will!
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